Google Phantom 2 Update: What it is and How to Deal With It

Comic ghost

If you’re keeping tabs on search engine news at all, there’s no way you would have missed last month’s non-event “Mobilegeddon”  – Google’s mobile-friendly algorithm update launch. April 21st came and went but the drastic shakeup in the SERPs that many anticipated never happened. In Mobilegeddon’s vacuum, however, Google managed to slip a major algorithm update that went largely unnoticed.

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[Deck] A Basic Content Marketing Strategy that Generated $4 Million with One Product Launch

Online marketing and its components

  Last weekend, I came home to the University of Santo Tomas to deliver a presentation in front of about 70 MBA students. My topic revolved around how to use video and mobile marketing to power today’s online businesses. The outline given to me … [Continue reading]

SEO Presentation Deck Motherload from PeepCon

PeepCon view from the stage

As promised, we’re releasing the presentation decks from PeepCon, GDI’s non-profit digital marketing conference held at The Heritage Hotel Manila. A total of 215 people attended to hear 15 of the best digital marketers in the land share their … [Continue reading]